Marketing
The 4 Basics of Marketing (The 4 Ps). The foundation of marketing is built on four key principles, commonly referred to as the "4 Ps of Marketing. " These elements provide a framework for developing effective marketing strategies and are essential...
The 7 Keys of Marketing. The 7 keys of marketing—also known as the 7 Ps of Marketing—are essential elements that organizations use to effectively market their products or services. These principles help businesses analyze and improve their...
Definition of Advertising. Advertising is a form of communication used by businesses, organizations, or individuals to promote or sell products, services, or ideas to a target audience. It typically involves paid messages delivered through various...
Types of Advertising. Advertising comes in various forms, each designed to reach specific audiences and achieve particular objectives. Here are the main types of advertising:Print AdvertisingNewspapersMagazinesBrochures and flyersBroadcast...
7 Steps of Advertising. Effective advertising involves a strategic process to ensure the message reaches the right audience and achieves the desired impact. Here are the seven key steps commonly followed in advertising:Identify the Target...
Four Characteristics of Services. Intangibility: Services cannot be seen, touched, or stored like physical goods. Customers experience services rather than physically possess them. Inseparability: Services are often produced and consumed at the...